Life, Death and Entrepreneur Sashas
1. Considering that one ‘contact’ is going to do the trick. I have not too long ago been in conversations with somebody who does workshop and he has performed one mailing to 300 individuals and thinks that advertising would not work as a result of nobody contacted him based on that mailing. I have been trying to help him understand that his first mailing did not even cause a blip in the brains of those that even noticed it. I encouraged him to narrow his mailing checklist and to “mail the heck out of them.” (I think that is the …